Lessons for Ad Writing

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  • Ad Awareness from Admongo.gov - … the classroom poster to help them think of places where ads appear. (Examples: television, magazines, newspapers, billboards, the Internet, and movie … television networks and other companies to place or run their ads. Write the word consumer on the board. Explain that a consumer … group a selection of newspapers and magazines, or use ads from the Ad Library. Distribute copies of Worksheet 1. Instruct each group …
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  • Death and Taxes - … information as truth. Have students view the Club for Growth ad and review the storyboard linked under "Materials." Organize students into … by this ad. Write a 30-second ad that sets the record straight. You may directly mention the Club for Growth ad, or not … Students employ a wide range of strategies as the write and use different writing process elements appropriately to communicate with different audiences …
    User Rating: Grade Level: 9-12
  • Smart Shopping - … to facts versus unsupported claims in ads. When you've reviewed a number of different ads, write in your answers to these questions: What do you like about the print ads? Why? What do … advertising "street smarts" by completing this activity. Collect several print ads that you think are fraudulent or misleading. List the fraudulent …
    User Rating: Grade Level: 9-12
  • Tempers over Super Bowl Abortion Ad - … violence drugs teenage pregnancy religion 6. FAMILY: Spend one minute writing down all of the different words you associate with the … event reason soft problems double dating blink STUDENT ABORTION SURVEY Write five GOOD questions about abortion in the table. Do this … ) reject 12. (a) blink (b) wink (c) mink (d) sink WRITING Write about abortion for 10 minutes. Correct your partner's paper … the next lesson. Did you all have similar things? 4. ADS: Write a magazine article about advertising on TV during sports events …
    User Rating: Grade Level: , ESL
  • My Ad's Better Than Your Ad! - … techniques that are used in mass media. Next, students will write their own audio persuasive advertisement. Last, they will record their … "Advertising Tricks." Activity: Read aloud each statement and have students write either agree or disagree in the "before" column. Follow-up … persuasive techniques learned in this lesson. 4 My Ad's Better Than Your Ad! Writing: Students design their own advertisements for a magazine …
    User Rating: Grade Level: 6-8
  • A Positive Spin - … , color and lighting. Then play five or six of the ads. Write the following questions on the board for students to consider … the ads? -How effective do you believe the candidate's campaign is, and why? 4. WRAP-UP/HOMEWORK: Have each student write a script for a positive campaign ad in reaction to one of the negative ads sponsored by or on … polls to discover how, if at all, the ad campaign influenced voters' decisions. Write a reflection paper based on your observations. 2 …
    User Rating: Grade Level: 6-12
  • Come to the Market! - … to share with the class what they chose from the ads. Write these words on the chart. * Once all shared items have … different ads, help students to find a reasonable price in pesos for all the items on Attachment N, Precios. After discussion, write … 49. Enlarge Attachment O, El Mercado, into poster size or write the directions on the board for the assessments. Instruct students … classroom; or, in addition to presenting their projects, have them write a series of sentences explaining what they have done. * Ask …
    User Rating: Grade Level: K-2
  • Come to the Market! - … to share with the class what they chose from the ads. Write these words on the chart. Once all shared items have … different ads, help students to find a reasonable price in pesos for all the items on Attachment N, Precios. After discussion, write … 49. Enlarge Attachment O, El Mercado, into poster size or write the directions on the board for the assessments. Instruct students … classroom; or, in addition to presenting their projects, have them write a series of sentences explaining what they have done. Ask …
    User Rating: Grade Level: K-2
  • Commercial Success? - … words and ideas influence the reader's opinions about the ads? Write a reflection that examines the role of such a critique … be different if the audience were primarily female? Write a story board for one ad with a female audience in mind. Present … and then write a reflection on how reading about the advertising business has altered how you see advertising. -Analyze the ads in … the writing process. Benchmarks: Writes compositions that are focused for different audiences; Writes compositions that fulfill different purposes; Writes descriptive compositions; Writes reflective compositions; Writes in …
    User Rating: Grade Level: 6-12
  • Eating Popcorn Makes Ads Less Effective - … ng."Headded:"Thisfindingsuggeststhatsellingcandyincinemasactuallyunderm inesadvertising."Thispresentscinemaownerswithadilemma.Thereisusuallya9 00%mark-uponpopcornsoldinmovietheatres. FREE WRITING Write about popcorn for 10 minutes. Comment on your partner's … have similar things? 4. BAD FOR ADS: Write a magazine article about popcorn being bad for ads. Include imaginary interviews with people who …
    User Rating: Grade Level: , ESL
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